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Okta Pricing & Review 2026

Last updated: February 2026

Okta is a cloud identity platform providing SSO, MFA, and lifecycle management. The enterprise standard for identity and access management.

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Quick Answer

Okta is a security tool. Okta has been the leading cloud identity platform since 2009. Paid plans start at $2/mo.

Overview

Okta has been the leading cloud identity platform since 2009. It provides enterprise SSO, MFA, and lifecycle management for workforce and customer identities. Okta acquired Auth0 in 2021 for developer-focused identity.

Okta Pricing

PlanPriceKey Details
SSO$2/user/moSingle Sign-On, basic MFA
Adaptive SSO$5/user/moRisk-based authentication
Universal Directory$2/user/moUser management, provisioning
Lifecycle Management$4/user/moAutomated onboarding/offboarding

Okta products are priced separately: SSO ($2-5/user/month), Universal Directory ($2), Lifecycle Management ($4), MFA ($3-6). Auth0 has separate developer-focused pricing. Total cost depends on product mix.

See full pricing breakdown →

Key Features

Okta provides SSO to 7,000+ pre-built app integrations, adaptive MFA, Universal Directory for user management, and Lifecycle Management for automated provisioning. Workflows automate identity-based processes.

  • Single Sign-On
  • Multi-factor auth
  • Universal Directory
  • Lifecycle management
  • API access management
  • Workflows
  • Device Trust
  • Auth0 (developer)

Pros & Cons

Pros

  • Industry leader
  • Extensive app catalog
  • Strong security
  • Developer-friendly (Auth0)

Cons

  • Expensive at scale
  • Complex product lineup
  • Auth0 pricing confusion

Use Cases

Enterprises deploy SSO for employee app access. IT teams automate onboarding and offboarding. Security teams enforce MFA policies. Developers use Auth0 for customer-facing authentication.

Our Verdict

Okta is the enterprise standard for identity management. Its breadth and app catalog are unmatched. Smaller organizations may find it expensive and complex - consider JumpCloud or Azure AD as alternatives.

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Frequently Asked Questions about Okta

Okta SSO starts at $2/user/month. Products are modular: SSO ($2-5), Directory ($2), Lifecycle ($4), MFA ($3-6). Costs add up quickly with multiple products.
Okta is workforce identity (employee SSO/MFA). Auth0 (owned by Okta) is customer identity (login for your app). Both are sold by Okta with different target audiences.
No, but Okta is the most popular SSO provider. Alternatives include Azure AD (for Microsoft shops), Google Workspace, and JumpCloud.

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