Copper (formerly ProsperWorks) is the only CRM recommended by Google for Google Workspace users. It lives inside Gmail as a Chrome extension sidebar, pulling in contact data, tracking emails, and managing deals without requiring reps to switch between applications. This tight integration means adoption rates are significantly higher than traditional CRMs.
Copper is a CRM designed to work natively inside Google Workspace, automatically capturing contacts and activities from Gmail and Calendar without manual data entry.
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Quick Answer
Copper is a crm tool. Copper (formerly ProsperWorks) is the only CRM recommended by Google for Google Workspace users. Paid plans start at $23/mo.
Overview
Copper Pricing
| Plan | Price | Key Details |
|---|---|---|
| Basic | $23/user/mo | 2,500 contacts, Google integration |
| Professional | $59/user/mo | 15,000 contacts, workflow automation |
| Business | $99/user/mo | Unlimited contacts, email sequences |
Copper offers three plans from $23 to $99 per user per month. The Professional plan at $59/user/month is the best value, unlocking workflow automation and increasing the contact limit to 15,000. Annual billing saves roughly 20% across all tiers.
Key Features
Copper automatically captures and organizes emails, contacts, and calendar events from Google Workspace. The Chrome extension surfaces CRM data directly within Gmail, so reps can manage deals without leaving their inbox. Pipeline management, task tracking, and reporting round out the core feature set.
- Native Google Workspace integration
- Automatic data capture from Gmail
- Pipeline management
- Workflow automation
- Email tracking and templates
- Task and activity management
- Custom reporting
- Chrome extension sidebar
Pros & Cons
Pros
- Seamless Google Workspace integration feels native
- Minimal data entry with auto-capture
- Familiar interface reduces training time
- Works directly inside Gmail
Cons
- Only works with Google Workspace, not Microsoft 365
- Contact limits on lower plans are restrictive
- Fewer advanced features compared to larger CRMs
Use Cases
Copper is ideal for Google Workspace-centric teams in relationship-driven industries. Consulting firms, digital agencies, real estate brokerages, and venture capital firms benefit from its low-friction approach. It works well for teams that find traditional CRMs too heavy but need more than a spreadsheet.
Our Verdict
Copper is the clear winner for small to mid-size teams that live in Google Workspace and want a CRM that feels like a natural extension of Gmail. Its simplicity is both its strength and limitation. Teams needing advanced sales automation or marketing features should consider HubSpot or Pipedrive instead.
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Frequently Asked Questions about Copper
Yes, Copper is built exclusively for Google Workspace (formerly G Suite). It integrates natively with Gmail, Google Calendar, Google Drive, and Google Contacts. If your organization uses Microsoft 365, Copper is not the right fit.
Copper automatically pulls contact information, email conversations, calendar events, and files from your Google Workspace. When you email a new person, Copper suggests adding them as a contact and logs the interaction without manual entry.
Yes, Copper is popular with real estate professionals, consulting firms, and agencies because of its relationship-focused design and low data entry overhead. Many teams in relationship-driven industries choose Copper over more complex CRMs.
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